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Send an email blast to applicants

Send reminder emails, winner and non-winner emails, and schedule emails to be sent at a later date

Zack Schwartz avatar
Written by Zack Schwartz
Updated over a week ago

OpenWater provides customers a convenient way to send blast emails to their applicants through our Email Wizard feature. Some examples of email blasts include sending reminder emails to applicants with incomplete submissions, and notifying winners and non-winners.

To send an email blast, first navigate to your program.

Under the Tools drop down menu, click Email Wizard.

Click Create New Email Blast.

One Email Per Submission vs. One Email Per Applicant

On the next screen, provide a name for this email blast so that you can reference back to it at a later time.

If you choose One Email per Submission, this will send out one email to each submission that meets that criteria. If an applicant has multiple submissions that meet that criteria for the email blast, they will receive multiple emails.

Some customers prefer One Email per Applicant as a result. For example, if you are sending a reminder email blast to applicants to have Incomplete or In Cart submissions, they receive one email only regardless of how many incomplete submissions they have.

To choose the option that is most applicable to this email blast you are creating.

Filter Types

Depending on the type of email blast you have selected, different canned Filter Types become available. In the One Email per Applicant, you can choose from the below options:

If none of the canned filters are sufficient, you can choose At Least 1 Submission matches Custom Conditions or All Submissions match Custom Conditions which would allow you to create any kind of filter that you need.

Click Save.

Email Template

Tab over to Email Template and complete the fields to design your email blast. Use Insert Variable to personalize the message.

Click Save and Preview.


On the next screen, you can preview what the email may look like to a typical applicant. You can download the matches to excel to verify the recipient list. Email yourself a test by clicking Email Me Preview. To send the message right away, click Send Now. If you would like to schedule the email blast to be sent at a future date, click Schedule.

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